Best Keap alternatives
Keap is a CRM and marketing automation platform for small businesses that combines contact management, sales pipelines, and automated follow-up with invoicing and a dedicated business phone line.
About Keap
Keap is a CRM and marketing automation platform for small businesses that combines contact management, sales pipelines, and automated follow-up with invoicing and a dedicated business phone line. Small business owners, service providers, coaches, agencies, and ecommerce businesses — Keap has served 200,000+ small businesses for over 20 years.
- CRM and contact management with segmentation
- Marketing automation for lead nurturing and follow-up campaigns
- Sales pipeline automation
- Appointment scheduling and calendar booking
- Automatic invoicing and payment collection
- Landing pages and lead-capture forms
- Dedicated business phone line for calls and texts
- Keap AI content-generation assistant
Platforms
Top alternatives
See how the top Keap alternatives compare on use case fit and core strengths.
HubSpot
An all-in-one CRM platform with marketing, sales, and service hubs.
Best for
Growing businesses wanting an integrated marketing-to-sales CRM suite.
Zoho CRM
An AI-powered CRM with omnichannel engagement and deep workflow automation.
Best for
Businesses of any size wanting an affordable, feature-rich CRM.
Nutshell
An AI-powered sales CRM combining pipeline management with built-in email marketing.
Best for
Small teams wanting a comprehensive CRM without complex setup.
Pricing
Free plan: no
Entry paid plan
USD 299/ monthly
Keap
USD 299 / monthly
Starting price; annual billing is $2,988/year. Includes the full software platform and starts with 2 user licenses.
Additional user
USD 39 / monthly / user
Additional user licenses cost $39/month each.
Enterprise: contact sales for custom pricing.
How to choose
Before switching to Keap, weigh it against its listed alternatives: HubSpot (Growing businesses wanting an integrated marketing-to-sales CRM suite); Zoho CRM (Businesses of any size wanting an affordable, feature-rich CRM); Nutshell (Small teams wanting a comprehensive CRM without complex setup). Compare each against the workflow you actually run today — integrations, customization, and the effort required to migrate your existing data usually matter more than headline features. Confirm it runs on the platforms you need (Web, iOS, Android) before switching.
Reasons to compare alternatives before committing: Keap requires implementation services in addition to the software subscription, so the advertised $299/month starting price is not the complete onboarding cost. The base subscription starts with 2 user licenses; additional users cost $39/month each, and contact-based pricing can increase as the database grows.
Frequently asked questions
What are the best alternatives to Keap?
Based on core features and use case fit, the strongest Keap alternatives are HubSpot, Zoho CRM and Nutshell. See the comparison above for what each one does best.
How do I migrate from Keap to a different tool?
Most teams start by exporting their existing Keap data, then importing it into the new tool while running both in parallel until the switch is complete.
Do Keap alternatives integrate with the tools my team already uses?
Integration support varies by tool — check each alternative's own integrations before switching workflows that depend on them.
What platforms does Keap run on?
Keap is available on Web, iOS and Android, per its official site.
Sources
The facts on this page come from official vendor documentation and product pages, accessed October 7, 2026. See our Sources Policy for how we handle sourcing.
Head-to-head
Keap comparisons
Keep exploring
Compare other tools
CRM
Salesforce
Salesforce is a cloud-based CRM platform that centralizes customer data across sales, service, marketing, and IT so teams share one view of the customer, with AI layered in for automation and assistance.
CRM
Pipedrive
Pipedrive is a sales-focused CRM built around a visual pipeline, letting sales teams track leads and deals as they move through stages, with automation and AI features to reduce manual data entry.
CRM
Close
Close is a sales CRM that combines built-in calling, email, and SMS with Chloe, an AI sales agent that qualifies leads, books meetings, and updates records automatically.
Comparing something else?
Search any software by name to see its alternatives.