Setmore vs HubSpot
Setmore and HubSpot are both tools people compare when choosing between scheduling and CRM options. Setmore lists 6 features across 5 platforms; HubSpot lists 6 features across 3 platforms — see the full breakdown below, sourced from each vendor's own site rather than ratings or reviews.
Side-by-side summary
Best for Setmore
Salons, medical practices, fitness centers, and other service businesses wanting a free, easy-to-set-up booking system.
Best for HubSpot
HubSpot positions the free CRM for startups and small businesses that want to start managing customers immediately and scale up without a data migration later.
Feature comparison
Every feature listed here comes directly from each vendor's own official site.
Setmore
- Customizable, branded online booking page
- Internal staff calendar with instant sync to the public booking page
- Payment collection via Stripe, Square, and PayPal
- Automated email and text reminders
- Zoom and Google Meet integration for virtual appointments
- Two-way calendar sync with Google Calendar and Office 365
HubSpot
- Contact and deal pipeline management
- AI assistant for record summarization and research
- Email tracking, templates, and scheduling
- Reporting dashboards
- Live chat and chatbot builder
- Large third-party app marketplace
Pros and cons
Setmore
- Customizable, branded online booking page
- Internal staff calendar with instant sync to the public booking page
- Payment collection via Stripe, Square, and PayPal
- Automated email and text reminders
- Zoom and Google Meet integration for virtual appointments
- Two-way calendar sync with Google Calendar and Office 365
- Two-way calendar synchronization requires a paid Pro subscription.
- Automated SMS appointment reminders are restricted to paid plans
- Intake form customization and recurring service packages are less flexible than Acuity Scheduling
HubSpot
- Contact and deal pipeline management
- AI assistant for record summarization and research
- Email tracking, templates, and scheduling
- Reporting dashboards
- Live chat and chatbot builder
- Large third-party app marketplace
- The free Sales Hub tools are limited to 2 users on the current pricing page.
- Paid Sales Hub editions are priced per seat, so total cost scales with the number and type of seats.
- HubSpot frequently displays new-customer promotions, so promotional prices should not be treated as permanent list prices.
Key differences
- Setmore is categorized under Scheduling, while HubSpot is categorized under CRM.
- Setmore lists Customizable, branded online booking page, Internal staff calendar with instant sync to the public booking page, Payment collection via Stripe, Square, and PayPal, Automated email and text reminders, Zoom and Google Meet integration for virtual appointments, Two-way calendar sync with Google Calendar and Office 365 that HubSpot doesn't list.
- HubSpot lists Contact and deal pipeline management, AI assistant for record summarization and research, Email tracking, templates, and scheduling, Reporting dashboards, Live chat and chatbot builder, Large third-party app marketplace that Setmore doesn't list.
- Setmore supports Windows, macOS, which HubSpot doesn't list.
Choose Setmore if…
Choose Setmore if this fits: Salons, medical practices, fitness centers, and other service businesses wanting a free, easy-to-set-up booking system. Compared with HubSpot specifically, Setmore also offers Customizable, branded online booking page, Internal staff calendar with instant sync to the public booking page, Payment collection via Stripe, Square, and PayPal, and 3 more features that HubSpot doesn't list, plus Windows, macOS support that HubSpot doesn't list.
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Choose HubSpot if…
Choose HubSpot if this fits: HubSpot positions the free CRM for startups and small businesses that want to start managing customers immediately and scale up without a data migration later. Compared with Setmore specifically, HubSpot also offers Contact and deal pipeline management, AI assistant for record summarization and research, Email tracking, templates, and scheduling, and 3 more features that Setmore doesn't list.
Facts on this page are sourced from each vendor's official site (linked below), not from ratings or reviews. Products change — verify anything that matters to your decision directly on the vendor's own site before switching. See our Disclaimer and Sources Policy.
HubSpot sources
Last verified October 7, 2026
- https://www.hubspot.com/products/crm
- https://www.hubspot.com/pricing/sales
- https://legal.hubspot.com/hubspot-product-and-services-catalog
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