Crazy Egg vs Google Analytics

Crazy Egg and Google Analytics are both analytics options. Crazy Egg lists 8 features across 1 platform; Google Analytics lists 6 features across 3 platforms — see the full breakdown below, sourced from each vendor's own site rather than ratings or reviews.

Side-by-side summary

ComparingCrazy EggGoogle Analytics
CategoryAnalyticsAnalytics
Alternatives tracked23
PlatformsWebWeb, iOS, Android
Pricing modelFree + paid plansFree + paid plans

Best for Crazy Egg

Teams of any skill level, including those with multiple websites or team members, seeking to understand visitor behavior without complex configuration, with unlimited seats and domains on its plans.

Best for Google Analytics

Best suited to organizations that need web/app measurement and attribution tied closely to Google's advertising and cloud ecosystem; Analytics 360 is aimed at larger organizations that need higher limits, longer retention, unsampled analysis, and service-level commitments.

Feature comparison

Every feature listed here comes directly from each vendor's own official site.

Crazy Egg

  • Heatmaps, Scrollmaps, and Confetti Maps visualizing visitor interaction
  • Session recordings to watch actual user behavior
  • A/B testing to run conversion experiments
  • Web analytics with real-time, AI-powered traffic reporting
  • Surveys with 50+ customizable templates
  • Popup CTAs including buttons, popups, and sticky bars
  • Error tracking for technical issues affecting user experience
  • Single-snippet setup with integrations for Google Tag Manager, Shopify, and WordPress

Google Analytics

  • Web and app event-based measurement in Google Analytics 4
  • Cross-platform reporting and attribution
  • Audiences, key events, explorations, and customizable reports
  • Machine-learning-based insights and predictive capabilities
  • Native integrations with Google Ads, Search Ads 360, Search Console, and Google Cloud
  • BigQuery export, with materially higher daily export limits on Analytics 360

Pros and cons

Crazy Egg

Pros
  • Heatmaps, Scrollmaps, and Confetti Maps visualizing visitor interaction
  • Session recordings to watch actual user behavior
  • A/B testing to run conversion experiments
  • Web analytics with real-time, AI-powered traffic reporting
  • Surveys with 50+ customizable templates
  • Popup CTAs including buttons, popups, and sticky bars
  • Error tracking for technical issues affecting user experience
  • Single-snippet setup with integrations for Google Tag Manager, Shopify, and WordPress
Cons
  • Starter does not include A/B Testing, Popup CTAs, or Error Tracking; those capabilities begin on the $99/month Plus tier.
  • Crazy Egg does not charge overages, but tracking pauses when monthly plan limits are reached until the next month unless you upgrade or add capacity.

Google Analytics

Pros
  • Web and app event-based measurement in Google Analytics 4
  • Cross-platform reporting and attribution
  • Audiences, key events, explorations, and customizable reports
  • Machine-learning-based insights and predictive capabilities
  • Native integrations with Google Ads, Search Ads 360, Search Console, and Google Cloud
  • BigQuery export, with materially higher daily export limits on Analytics 360
Cons
  • Standard properties have lower limits than Analytics 360, including up to 14 months of configurable data retention versus up to 50 months on 360.
  • Standard explorations can sample at 10 million events per query, while 360 raises that threshold and adds unsampled exploration capacity.
  • Standard daily BigQuery export is capped at 1 million events, while Analytics 360 supports much larger daily exports; organizations exceeding Standard limits need to evaluate a 360 contract.

Key differences

  • Crazy Egg lists Heatmaps, Scrollmaps, and Confetti Maps visualizing visitor interaction, Session recordings to watch actual user behavior, A/B testing to run conversion experiments, Web analytics with real-time, AI-powered traffic reporting, Surveys with 50+ customizable templates, Popup CTAs including buttons, popups, and sticky bars, Error tracking for technical issues affecting user experience, Single-snippet setup with integrations for Google Tag Manager, Shopify, and WordPress that Google Analytics doesn't list.
  • Google Analytics lists Web and app event-based measurement in Google Analytics 4, Cross-platform reporting and attribution, Audiences, key events, explorations, and customizable reports, Machine-learning-based insights and predictive capabilities, Native integrations with Google Ads, Search Ads 360, Search Console, and Google Cloud, BigQuery export, with materially higher daily export limits on Analytics 360 that Crazy Egg doesn't list.
  • Google Analytics supports iOS, Android, which Crazy Egg doesn't list.

Choose Crazy Egg if…

Choose Crazy Egg if this fits: Teams of any skill level, including those with multiple websites or team members, seeking to understand visitor behavior without complex configuration, with unlimited seats and domains on its plans. Compared with Google Analytics specifically, Crazy Egg also offers Heatmaps, Scrollmaps, and Confetti Maps visualizing visitor interaction, Session recordings to watch actual user behavior, A/B testing to run conversion experiments, and 5 more features that Google Analytics doesn't list.

Choose Google Analytics if…

Choose Google Analytics if this fits: Best suited to organizations that need web/app measurement and attribution tied closely to Google's advertising and cloud ecosystem; Analytics 360 is aimed at larger organizations that need higher limits, longer retention, unsampled analysis, and service-level commitments. Compared with Crazy Egg specifically, Google Analytics also offers Web and app event-based measurement in Google Analytics 4, Cross-platform reporting and attribution, Audiences, key events, explorations, and customizable reports, and 3 more features that Crazy Egg doesn't list, plus iOS, Android support that Crazy Egg doesn't list.

Facts on this page are sourced from each vendor's official site (linked below), not from ratings or reviews. Products change — verify anything that matters to your decision directly on the vendor's own site before switching. See our Disclaimer and Sources Policy.

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