Squarespace vs Wix

Squarespace and Wix are both CMS options. Here's how they compare on official platforms, features, and positioning — sourced from each vendor's own site, not from ratings or reviews.

Side-by-side summary

ComparingSquarespaceWix

CategoryCMSCMS

Alternatives tracked22

PlatformsWeb, iOS, AndroidWeb, iOS, Android

Best for Squarespace

Squarespace positions itself for entrepreneurs, freelancers, creatives, and small business owners across industries (beauty, fitness, real estate, nonprofits, education, professional services) who want a website plus built-in business operations tools.

Best for Wix

Wix positions itself for small business owners, entrepreneurs, creatives, and individuals seeking an accessible way to establish an online presence, including a free plan.

Feature comparison

Every feature listed here comes directly from each vendor's own official site.

Squarespace

Drag-and-drop editor with customizable templates
AI website builder (Blueprint AI)
Integrated online store/ecommerce
Appointment scheduling and invoicing
Email marketing and SEO tools
Domain registration and hosting included

Wix

Drag-and-drop editor
Pre-designed templates
Free website creation option
Built-in ecommerce
Hosting included
SEO tools

Pros and cons

Squarespace

Pros

Drag-and-drop editor with customizable templates
AI website builder (Blueprint AI)
Integrated online store/ecommerce
Appointment scheduling and invoicing
Email marketing and SEO tools
Domain registration and hosting included

Cons

We don't publish a "cons" list for either product. No vendor's official site documents its own product's weaknesses, so there's no sourced basis for one — and we'd rather say that plainly than invent one.

Wix

Pros

Drag-and-drop editor
Pre-designed templates
Free website creation option
Built-in ecommerce
Hosting included
SEO tools

Cons

Key differences

Squarespace lists Drag-and-drop editor with customizable templates, AI website builder (Blueprint AI), Integrated online store/ecommerce, Appointment scheduling and invoicing, Email marketing and SEO tools, Domain registration and hosting included that Wix doesn't list.
Wix lists Drag-and-drop editor, Pre-designed templates, Free website creation option, Built-in ecommerce, Hosting included, SEO tools that Squarespace doesn't list.

Choose Squarespace if…

Choose Squarespace if this fits: Squarespace positions itself for entrepreneurs, freelancers, creatives, and small business owners across industries (beauty, fitness, real estate, nonprofits, education, professional services) who want a website plus built-in business operations tools.

Choose Wix if…

Choose Wix if this fits: Wix positions itself for small business owners, entrepreneurs, creatives, and individuals seeking an accessible way to establish an online presence, including a free plan.

Facts on this page are sourced from each vendor's official site (linked below), not from ratings or reviews. Products change — verify anything that matters to your decision directly on the vendor's own site before switching. See our Disclaimer and Sources Policy.