Ghost vs Squarespace

Ghost and Squarespace are both CMS options. Here's how they compare on official platforms, features, and positioning — sourced from each vendor's own site, not from ratings or reviews.

Side-by-side summary

ComparingGhostSquarespace

CategoryCMSCMS

Alternatives tracked22

PlatformsWebWeb, iOS, Android

Best for Ghost

Ghost positions itself for creators (YouTubers, bloggers, podcasters, musicians), publishers/journalists, businesses running content marketing, and developers.

Best for Squarespace

Squarespace positions itself for entrepreneurs, freelancers, creatives, and small business owners across industries (beauty, fitness, real estate, nonprofits, education, professional services) who want a website plus built-in business operations tools.

Feature comparison

Every feature listed here comes directly from each vendor's own official site.

Ghost

Custom site design/branding control
Rich publishing editor (galleries, video, audio, embeds)
Native email newsletter delivery with segmentation
Membership and paid-subscription management
Native analytics
0% payment processing fees (via Stripe integration)

Squarespace

Drag-and-drop editor with customizable templates
AI website builder (Blueprint AI)
Integrated online store/ecommerce
Appointment scheduling and invoicing
Email marketing and SEO tools
Domain registration and hosting included

Pros and cons

Ghost

Pros

Custom site design/branding control
Rich publishing editor (galleries, video, audio, embeds)
Native email newsletter delivery with segmentation
Membership and paid-subscription management
Native analytics
0% payment processing fees (via Stripe integration)

Cons

We don't publish a "cons" list for either product. No vendor's official site documents its own product's weaknesses, so there's no sourced basis for one — and we'd rather say that plainly than invent one.

Squarespace

Pros

Drag-and-drop editor with customizable templates
AI website builder (Blueprint AI)
Integrated online store/ecommerce
Appointment scheduling and invoicing
Email marketing and SEO tools
Domain registration and hosting included

Cons

Key differences

Ghost lists Custom site design/branding control, Rich publishing editor (galleries, video, audio, embeds), Native email newsletter delivery with segmentation, Membership and paid-subscription management, Native analytics, 0% payment processing fees (via Stripe integration) that Squarespace doesn't list.
Squarespace lists Drag-and-drop editor with customizable templates, AI website builder (Blueprint AI), Integrated online store/ecommerce, Appointment scheduling and invoicing, Email marketing and SEO tools, Domain registration and hosting included that Ghost doesn't list.
Squarespace supports iOS, Android, which Ghost doesn't list.

Choose Ghost if…

Choose Ghost if this fits: Ghost positions itself for creators (YouTubers, bloggers, podcasters, musicians), publishers/journalists, businesses running content marketing, and developers.

Choose Squarespace if…

Choose Squarespace if this fits: Squarespace positions itself for entrepreneurs, freelancers, creatives, and small business owners across industries (beauty, fitness, real estate, nonprofits, education, professional services) who want a website plus built-in business operations tools.

Facts on this page are sourced from each vendor's official site (linked below), not from ratings or reviews. Products change — verify anything that matters to your decision directly on the vendor's own site before switching. See our Disclaimer and Sources Policy.