LinkedIn Sales Navigator vs ZoomInfo Sales

LinkedIn Sales Navigator and ZoomInfo Sales are both sales options. LinkedIn Sales Navigator lists 9 features across 3 platforms; ZoomInfo Sales lists 7 features across 2 platforms — see the full breakdown below, sourced from each vendor's own site rather than ratings or reviews.

Side-by-side summary

ComparingLinkedIn Sales NavigatorZoomInfo Sales

CategorySalesSales

Alternatives tracked33

PlatformsWeb, iOS, AndroidWeb, Chrome Extension

Pricing modelpaidpaid

Best for LinkedIn Sales Navigator

Individual B2B sellers and sales teams wanting to prospect and research decision-makers directly on LinkedIn's own network, with AI-assisted account insights and InMail outreach; Advanced Plus adds direct CRM sync for teams standardized on Salesforce or similar.

Best for ZoomInfo Sales

Sales and RevOps teams that want a large B2B contact database combined with intent signals, conversation intelligence, and engagement automation in one platform.

Feature comparison

Every feature listed here comes directly from each vendor's own official site.

LinkedIn Sales Navigator

Advanced lead and account search with 40+ filters (function, seniority, years at company) to find decision-makers
InMail messaging, with 50 credits per month included, to reach prospects outside your network
Account IQ and Lead IQ, AI-generated account and lead research summaries, on Advanced and Advanced Plus plans
Buyer Intent signals showing which companies are actively showing interest, on Advanced and Advanced Plus plans
Smart Links for sharing content with prospects and seeing who engages, on Advanced and Advanced Plus plans
Relationship Explorer and TeamLink for surfacing warm paths into target accounts through a team's combined network
Advanced CRM integrations with Salesforce, HubSpot, Microsoft Dynamics 365, and Oracle, including direct lead/contact creation, on Advanced Plus
iOS and Android mobile apps for full access to leads, accounts, and insights from a phone
Team seat management and centralized billing for sales teams

ZoomInfo Sales

Verified B2B database described as 420M+ contacts, 120M+ direct dials, and 145M+ companies, filterable by 300+ attributes
Buyer-intent tracking and website-visitor identification (WebSights)
Conversation intelligence via Chorus, analyzing calls, meetings, and emails
Sales engagement automation and a dialer via Engage, for multi-touch cadences
Signal-triggered workflows (buying intent, technology installs) that launch automated outreach
ZoomInfo Copilot, an AI feature for account prioritization and message drafting
One-click CRM export/sync and a Chrome extension for in-context prospecting

Pros and cons

LinkedIn Sales Navigator

Pros

Advanced lead and account search with 40+ filters (function, seniority, years at company) to find decision-makers
InMail messaging, with 50 credits per month included, to reach prospects outside your network
Account IQ and Lead IQ, AI-generated account and lead research summaries, on Advanced and Advanced Plus plans
Buyer Intent signals showing which companies are actively showing interest, on Advanced and Advanced Plus plans
Smart Links for sharing content with prospects and seeing who engages, on Advanced and Advanced Plus plans
Relationship Explorer and TeamLink for surfacing warm paths into target accounts through a team's combined network
Advanced CRM integrations with Salesforce, HubSpot, Microsoft Dynamics 365, and Oracle, including direct lead/contact creation, on Advanced Plus
iOS and Android mobile apps for full access to leads, accounts, and insights from a phone
Team seat management and centralized billing for sales teams

Cons

We don't publish a "cons" list for either product. No vendor's official site documents its own product's weaknesses, so there's no sourced basis for one — and we'd rather say that plainly than invent one.

ZoomInfo Sales

Pros

Verified B2B database described as 420M+ contacts, 120M+ direct dials, and 145M+ companies, filterable by 300+ attributes
Buyer-intent tracking and website-visitor identification (WebSights)
Conversation intelligence via Chorus, analyzing calls, meetings, and emails
Sales engagement automation and a dialer via Engage, for multi-touch cadences
Signal-triggered workflows (buying intent, technology installs) that launch automated outreach
ZoomInfo Copilot, an AI feature for account prioritization and message drafting
One-click CRM export/sync and a Chrome extension for in-context prospecting

Cons

Key differences

LinkedIn Sales Navigator lists Advanced lead and account search with 40+ filters (function, seniority, years at company) to find decision-makers, InMail messaging, with 50 credits per month included, to reach prospects outside your network, Account IQ and Lead IQ, AI-generated account and lead research summaries, on Advanced and Advanced Plus plans, Buyer Intent signals showing which companies are actively showing interest, on Advanced and Advanced Plus plans, Smart Links for sharing content with prospects and seeing who engages, on Advanced and Advanced Plus plans, Relationship Explorer and TeamLink for surfacing warm paths into target accounts through a team's combined network, Advanced CRM integrations with Salesforce, HubSpot, Microsoft Dynamics 365, and Oracle, including direct lead/contact creation, on Advanced Plus, iOS and Android mobile apps for full access to leads, accounts, and insights from a phone, Team seat management and centralized billing for sales teams that ZoomInfo Sales doesn't list.
ZoomInfo Sales lists Verified B2B database described as 420M+ contacts, 120M+ direct dials, and 145M+ companies, filterable by 300+ attributes, Buyer-intent tracking and website-visitor identification (WebSights), Conversation intelligence via Chorus, analyzing calls, meetings, and emails, Sales engagement automation and a dialer via Engage, for multi-touch cadences, Signal-triggered workflows (buying intent, technology installs) that launch automated outreach, ZoomInfo Copilot, an AI feature for account prioritization and message drafting, One-click CRM export/sync and a Chrome extension for in-context prospecting that LinkedIn Sales Navigator doesn't list.
LinkedIn Sales Navigator supports iOS, Android, which ZoomInfo Sales doesn't list.
ZoomInfo Sales supports Chrome Extension, which LinkedIn Sales Navigator doesn't list.

Choose LinkedIn Sales Navigator if…

Choose LinkedIn Sales Navigator if this fits: Individual B2B sellers and sales teams wanting to prospect and research decision-makers directly on LinkedIn's own network, with AI-assisted account insights and InMail outreach; Advanced Plus adds direct CRM sync for teams standardized on Salesforce or similar.

Visit LinkedIn Sales Navigator

Choose ZoomInfo Sales if…

Choose ZoomInfo Sales if this fits: Sales and RevOps teams that want a large B2B contact database combined with intent signals, conversation intelligence, and engagement automation in one platform.

Visit ZoomInfo Sales

Facts on this page are sourced from each vendor's official site (linked below), not from ratings or reviews. Products change — verify anything that matters to your decision directly on the vendor's own site before switching. See our Disclaimer and Sources Policy.